MAMA Rosie’s
Based in Cambridge MA, Mama Rosie’s has kept the tradition of creating wholesome home-cooked pasta dishes alive since 1976. Using the power of food to bring people together Mama Rosie’s is committed to supporting their community.
THE DETAILS
Mama Rosies tasked the Matter team with creating images that could be used on their website and across social media. They wanted the images to embody their mission statement;
For over 40 years, we’ve been using Old-World recipes taught by Mama Rosie to craft signature Italian dishes. And every day, we strive to help families connect over wholesome meals at the dinner table. With a commitment to support our community, our environment and our team, we use the power of food to bring everyone together, come una famiglia — just the way Mama intended.
Coming from a large Italian family, I wanted the images to be warm, inviting, and to invoke a sense community. Working closely with our food stylist Catrine Kelty we chose key elements that allowed Mama’s recipes to be central focus of the images. On top of that we created multiple :60 recipe videos to showcase Mama Rosie’s Ravioli and Mama Rosie’s Tortellini that would live on their website and social media.