As you aimlessly scroll through social media, stop and take a moment to look at comments on either Youtube or Instagram. Without fail, there is always someone asking,
What did you shoot this on? What lens did you use? How did you edit it?
Let me shout it for those in the back who still cannot hear what the internet has been saying for years.
GEAR DOES NOT MATTER.
This topic has been debated to death, and I’m here to beat a dead horse.
Recently, The Tonight Show with Jimmy Fallon, The Daily Show, Last Week Tonight, and Some Good News have all started recording from the comforts of home. There are not fancy setups, just hosts sitting in front of a camera trying to do their job amidst a global pandemic. I mean I think it’s safe to call them Youtubers if we want. This isn’t a shot at Youtubers, more of an acknowledgment that they have been ahead of the curve. On top of that, all of these hosts are conducting interviews with folks across the world over webcams that can barley shoot 1080p.
Every week, millions of people tune in to watch these shows because they tell compelling stories. At the end of the day, people do not care about what you shot something on, the lens you used, or how it was edited.
As someone recently said to me,
There's never been a more forgiving time for production quality and shaky shots and dumb ideas. If ever there was a time to play, it's now!
So, go make dumb stuff, who cares if you don’t have the gear. I sure as hell know I won’t be asking you what you shot something on.
